Twain Associates

experts in visual selling, presenting and writing
(312) 467-2120

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Soft Skills -- Presenting and Writing Training

Technical skills are important. However, without “soft” skills, the best ideas often fail to win support, funding or approval. Good soft skills, like presenting and writing, facilitate the acceptance of great concepts.

Few like to be sold. On the other hand, soft skills help simplify, clarify and polish ideas, thereby helping to persuade and motivate listeners.  Twain offers training on both business writing and presenting
Presenting Training

Classroom Training.  Presenting is like tennis, you have to have repetition and coaching to improve.  You can't learn delivery skills online.  Offer custom training so your people can practice and get personal feedback.    Persuasive Presentations Seminar, is a two-day, interactive training program.  We do not sell individual tickets to public seminars.

Books.  Pass out Visual Selling: Capture the Eye and the Customer Will Follow to encourage better PowerPoint presentations and help your staff learn the persuasive elements of good delivery skills.

DVDs/Videos.  Train the trainer and provide them resources like the DVD and instructors manual for Winning Them Over: Presentation Training, to train others with these DVDs and manuals.

Writing Training

Classroom Training.  The Effective Writing Seminar, is a one and a half day program, personalized for your employees and conducted in your office.

Books.  Distribute books like Write Smarter, Not Harder and Enough About Grammar: What Really Matters and What Really Doesn't to help employees write better.

DVDs/Videos. 
Give training materials like the DVD or video and workbook
Driving It Home: How To Write Persuasively
or the training program You Can't Write With Handcuffs On Your Brain, to improve staff writing.

Twain's Writing Approach, in PDF format.

        *  Persuasive Writing: Its Unsecret Ingredient

        *  Why Outlining, Rough Drafting and Mind Mapping Fail

        *  Overusing "Big" Words

         

Twain’s Advantage 

You can first skim or read the book to judge the content. Then watch a DVD or video to evaluate the instructor’s teaching skill. And last, call for references to verify you are endorsing the best possible content and hiring the best seminar leader.
 

 

                                Twain Associates, Inc.                                 
505 N Lake Shore Drive, Suite 5306 · Chicago, IL 60611 · Telephone: 312.467.2120     

26
Years
 Experience