Twain Associates

experts in visual selling, presenting and writing
(312) 467-2120

Home

Speaking Coach

Competitive Presentations

Venture Capital Presentations

Litigation Visuals

Seminar Development

Books & DVDs

Seminars 

Speaking Engagements

About Twain

Contact Us

 

Write Smarter, Not Harder: Sample Illustrations

Click on the image to enlarge it.
 

Foggy Language

* I Want A Girl Just Like The Girl That Married Dear Old Dad.

Even a snappy style can be thwarted if the language gets foggy enough.

 

Big Words

In too many offices, employees are reqarded for mimicking the writing style of superiors.

Writing Tricks

Booklets and articles on "Helpful Hints for Writers" trivializes the subject and suggests that writing well is a matter of tricks and gimmicks. It isn't.

Weak Verbs

* From the movie, "The Cowboy and the Gerund."

Rhetorical question: Ever hear John Wayne talk in passive verbs? How about Clint Eastwood?

Weak Verbs, again

Throwing out of the umpire is demanded.

Over-writing

It's lucky every organization message doesn't have to go through what so many of them do.

 

                                Twain Associates, Inc.                                 
505 N Lake Shore Drive, Suite 5306 · Chicago, IL 60611 · Telephone: 312.467.2120     

26
Years
 Experience